Eogile: repositioning a software house to win bigger projects and better people
Eogile, a French software house building custom applications, wanted bigger contracts in its fields of expertise. A workshop, a sharper positioning and a new website won it two key projects and stronger talent.
Swytch: 15% more sales within one quarter by repositioning
Swytch, the eBike conversion kit maker, had a strong product and a broad, unfocused message. Refocusing on the right geographies, the right customers and a new corporate market lifted sales by 15% within a quarter.